Man, Epic is great at hiring the right people to create beautiful trailers. First “Mad World”, then “In the End” and “Ashes to Ashes” and now this. Here is the Gears of War 3 “What Have I Become” trailer, and let me assure, it is absolutely beautiful.

I remember seeing the “Mad World” trailer for the first time and just being completely overtaken by it’s artistry. This trailer comes close to rivaling that same feeling.

Oh boy, how I have messed up.

The trailer I originally posted is actually an unofficial trailer made by the guys over at The Duo Group. They also collaborated with Kootra, Treadster Media and Sound Wizardry with some pre-production help from Eric Hibbeler. The production value was so close to perfection, that I just assumed Epic had a major say in its creation. Clearly Epic had to at least approve this trailer to be published, but still: a complete gaffe by me for not double checking. But Jesus, this is one beautiful trailer. It sure as hell fooled me for something Epic made (which is especially inspiring when thinking of the previous trailers made for the Gears of War franchise). I wonder if Epic plans on showcasing this trailer at all, or at the very least, release any sort of comment on it.

With the Gears of War movie facing troubles on the monetary side of the production, today has been a Gears-centric day at DamnLag.